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Aurora Jewellery launches Outlander collection

A new range of jewellery inspired by Orkney’s ancient landscape and worldwide television phenomenon ‘Outlander’ has been launched by local designers Aurora Jewellery.

The exciting collaboration between the business and Sony Pictures Consumer Projects, arranged by licensing agent WildBrain CPLG, has been a number of months in the making.

Now fans of the hit TV series, based on the novels by Diana Gabaldon, and set in Scotland, will be able to purchase the pieces online or in a range of outlets across Scotland.


The show follows the story of a time-travelling 20th century doctor Claire Fraser and her 18th century Highlander husband Jamie Fraser and has a global audience. The jewellery collection, made up of brooches, bangles, scarf rings and neckwires designed by Aurora’s Teresa Shearer, is sure to be popular with the passionate fanbase.

The great success of the series is believed to be responsible for a recent surge in visitors to Scotland and also contributing to a boost in the textiles industry. Outlander even boasts its very own unique tartan, registered by the Scottish Tartan Authority and owned by Sony Pictures.

Steven Cooper, owner of Aurora Jewellery, said: “We were delighted to be approached by WildBrain CPLG and invited to collaborate on an Outlander collection. Our existing range of jewellery and tartans are greatly inspired by the islands’ history and culture, so the Outlander theme was the perfect fit for us. And, since we are also fans of the series, it has been an absolute pleasure to work on the new range.”

Laura Quinn, Category Manager UK, at WildBrain CPLG, said: “We are so excited to see the Outlander collaboration with Aurora Jewellery launch! Aurora Jewellery have created a wonderful collection, which reflects Scottish style and design beautifully, and is the perfect gift for any Outlander fan.”

“We’re thrilled to collaborate with Aurora Jewellery to bring their unique and authentic handcrafted designs to Outlander fans around the world and people who visit Scotland’s many Outlander tourist locations,” said Jamie Stevens, EVP, Worldwide Consumer Products, Sony Pictures Entertainment.

“Our strategy is always to put our fans first and it is important to us to work with licensees who are fans themselves and can champion our brands – and we have found that with the talented team at Aurora Jewellery. Created in the beautiful Orkney Islands, Aurora Jewellery is uniquely suited to offer the Outlander fans product they want. We hope that this program will lead to more amazing products and licensees to come on board.”

The full range of Aurora silver, gold and diamond jewellery is available in their shops: in Albert Street, Kirkwall; Rotterdam Street, Thurso; and Commercial Street, Lerwick. It is also available online via the official website.


The Promoting Orkney project has been part financed by the Scottish Government and the European Community Orkney LEADER 2014-2020 Programme.

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