Alison Moore’s approach to jewellery design is organic and refreshingly non-conformist.

She is led by the heart, rather than by market trends, with her inspiration coming from many different sources – childhood memories, walks on the beach, moods, emotions, and the textures, forms and colours of nature.

As a former geology student, Alison has a particular appreciation for the characteristics of different minerals, so it’s natural that gemstones – all ethically sourced - should feature so strongly in her work. She also enjoys experimenting with different silversmithing techniques to produce jewellery that’s tactile and engaging.

Situated on an archipelago in the northern isles of Scotland, it comes as no surprise that Alison loves the ocean and cares passionately about its conservation.

“As an avid diver, I’ve been heartbroken to see the huge amount of plastic that’s washed up on our shores every day,” she says. So this year, she has made it her mission to reduce the amount of plastic the business uses. “We’ve recently changed our packaging to consist of recyclable and/or ethically sourced materials,” she explains.

She has also offered a returns service on plastic ring sizers. “This bothered me, as I was contributing to the single-use plastic problem. Our solution was to sell the sizers and offer a full refund if they were returned to us for re-use. This seems to have been a truly popular scheme that we’re really proud of,” she says.

Her diving antics have resulted in a passion for underwater photography, and Alison launching her own homeware & accessories.

Whilst diverse and distinctive, all of her collections are connected by the themes of purity and practicality, reflecting a desire to create pieces that are simple, wearable and affordable.

As timeless as it is contemporary, Alison’s jewellery subtly reflects the character of its creator, while at once becoming part of your own life story.