Tourism is one of the biggest and most important industries in Orkney as visitors come in increasing numbers by tour, cruise ship or independently to enjoy our fabulous scenery, wildlife and heritage. While they are here they also enjoy delicious local food, great hospitality and expertise and knowledge at local attractions and sites.

An army of hoteliers, guest house and self catering owners, retailers, artisans, chefs, waiting staff, tour guides and others ensure the visitor experience is of a high quality and standard.  Supporting this army is Orkney Tourism Group which has more than 130 members.  This non-profit making company was founded in 2005 to represent the interests of those involved in tourism here and aims include developing tourism by extending the season, increasing the spread of visitors across Orkney, helping operators develop skills and improving transport links.  There is an online tourism guide on the tourism group's website with links to members and details on how to make the most of a visit to Orkney.

Visit Orkney runs staffed visitor centres at the Travel Centre in Kirkwall and during the summer months at the Ferry Terminal in Stromness, with unmanned centres elsewhere.  Its website has details of graded accommodation, what’s on, events, travel and attractions.  Visit Orkney also offers membership and supports the industry by promoting Orkney outwith the area, nationally and internationally, supported by parent organisation Visit Scotland.